Organic

organic

 Organic food remains a bit of a controversial topic.  Food politics is usually big news and has become more so recently. Concerns about food safety, climate change and marine pollution seem to be driving the discussions

The early days

 Our view has always been quite grounded.  Many years ago when we first opened, we simply saw that organic farming and food production offered a good set of standards for everyone involved to work to. We liked the idea of transparency, accountability and traceability which certification ensured.  Reducing widespread pesticide use, encouraging  biodiversity  and improving animal welfare just seemed common sense to us.

organic

 When we first opened, organic food appeared more than anything just a traditional and old fashioned approach. It offered a bit of an alternative in the face of fast forward farming and industrial food production. Nowadays it seems to  take almost a degree level of education in the subject to wade through the fine details of debate on ecological issues .And to us at least, in a post-truth world, sometimes the wood can get lost for the trees. 

  Because we started by dealing in  local organic food, we have come to quite a settled view of the value of organic food. In our early years of trading  we were  fortunate enough to spend time on a lot of the local organic farms. We physically saw the difference less intensive farming could make to food quality, the eco system and animal welfare. In the early years having enough cauliflowers sometimes used to mean we would pitch in with the harvest with local growers. 

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 Pay a visit to an organic farm ?

  And we still suggest that if ever you get the chance, you can pay a visit to some of our big suppliers such as Piercebridge  farm, Broomhouse farm or Newfields organics. Just going to the river at Piercebridge farm was enough to help convince us of the value of organic farming. The clear water, the wild fauna and the butterflys said it all.

  Step out the car at Newfields farm shop at Fadmoor and something just feels right. The first time we visited the farm we knew in minutes we wanted them to be our first choice veg supplier. The air, the soil and the water that crossed the landed held us in an almost otherworldy spell. Newfields have been organic since the early 80’s and you just have to hold the soil in you hand to feel the richness and wealth of goodness that has been worked back into it over the years. 

Organic food now

  But Newfields aside, looking around Newcastle it’s clear organic food is also a workable choice in more urban environments  as well. If you get the time check out some of our more local smaller growers.  Visit food nation,  Scotswood community garden, Gibside community farm or North East Organic Growers.  These thriving small farms demonstrate how much enthusiasm for organic food can be found at a grassroots level. 

  And for us it is not just about local organic food anymore. Since we started trading the national organic food supply has become much more efficient. We can now order organic fruit and veg to be picked from all round the country, and even the continent.  Having fruit and veg picked to order needs organisation. But it keeps the quality high. It also helps support a zero-waste supply chain.  

   Supporting UK organic farming, and reducing air miles with seasonal continental produce is now a part of the business which we confidently take on. It’s crucial to allowing our customers to enjoy a wealth of seasonal flavours all year round. And  It’s all part of working towards our zero-waste and environmental goals.  

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But the cost ? 

 One problem people still have with organic food is the cost. And part our mission is to make organic food more affordable where we can. Our organic fruit and veg is a great place to start when you first visit our shop. The price difference can be  small compared the difference in quality.   Good food will always cost more, the important thing to us is can you taste the difference in quality ? We buy direct from small farms around the country and our customers say our fruit and veg is fresher and tastier than the supermarket’s equivalent. 

organic

   Our approach?

     No doubt  the arguments will continue to endure around organic farming, but we hope continue to enjoy our trade over the years to come, supplying vibrant, tasty, healthy food in a way which is studied to reduce the long term environmental costs. 

    Choosing to support Organic food is central to this. It’s always easier when customers tell you our food tests better than what they get in the supermarkets.  And we know from studies at Newcastle University that some of our organic food is more nutritious. 

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  And in our experience choosing the best quality  food doesn’t have to break a budget. It can be part of a lifestyle change in which our customers choose to shop a little more frequently  and  cook a little more.

Why not pay us a visit and take a look at our produce. Tasting our produce better than looking at it, and reading about it  Maybe our approach to organic food can work for you ?

www.thehoneytree.org